Some time ago announced the completion of a new exhibition design, conceived by one of the creators of Pure Design: John Rossi Heinlein.
Of course Rossi is a person who can see and seize opportunities. In 2001 saw the rebirth of Argentine design and set up next to Dolores Navarro Ocampo one of the most important design fairs in the country, which is then sold to Editorial Atlantida. Now, found that among the thicket of designers and proposals of various qualities that exist in Buenos Aires, what people are looking for is a guide, styles, and bet it with Kontrast Concept.
Because according to what we can advance of the sample, this will be their main difference: "To mention only furniture would be meaningless in a world where everything is part of our environment. The lighting, as textiles, household appliances. That is why Kontrast Concept will provide the most innovative ideas at the styles, influences and mixtures, "says his official website.
Another differentials is that Kontrast will focus on the design and craftsmanship Argentine, stakes that "design" based on products from East.
To speak a little more about this project which will take place from 12 to June 16 next in the Centro Costa Salguero, BACULTUREMIX.COM spoke with John Rossi.
BA Culturemix (BACM): - How surge Kontrast Concept? Why now?
John Rossi (JR):-Surge by my commitment to the Argentine design, the objective is to continue supporting it. Until September 2007 could not develop any manifestation that I had to do with the design for a non-compete agreement two years that I signed with Editorial Atlantida.
BACM: - How do you see the scene of Argentine design at the moment and how it has changed since cree founded Pure Design?
JR: The stage design-Argentine is contradictory. On one side is the wonderful flow emerging designers that was emerging throughout the country since 2001 and today is consolidated. For another, there is the danger of designer goods from the countries of East, who are among us again: it seems that the deep crisis of 2001 becomes fleeting for some.
This global context should be dealt with among all designers, producers and authorities. Imitating the model of protection of Brazil would be a step extraordinary. One is not protectionist, but he knows that some industries should be helped, and that is the case of Argentine design. If not, the future will be difficult. One can compete from design, but not from its scale. Learn from the Italians. That is the model.
BACM: - What differences will present Kontrast regarding Pure Design?
JR:-Kontrast is directed only to industrial design and design handmade, fashion is not part of the sample. It will be the first exhibition where the fusion of industrial design and design handmade Argentinos coexist exclusive. This merger will create awareness, and then put to work in fashion design Argentine among Argentines. Do not allow products from countries in the East. It will be directed to the public retail and wholesale customers.
BACM: - What activities or parallel conferences will take?
JR:-The main design will be Argentine Going for the Bicentennial, which will work to ensure that the design also has a prominent place in the celebrations of 2010.
Really interesting to check. Must see what will again show for Pure Design, whose next edition takes place from 8 to April 13 next.
To schedule: Concept Kontrast. From 13 to June 16 at the Centro Costa Salguero (Av. Costanera Obligado and R. J. Salguero).
Sample layout to take the sample.
